Utah Hockey Club Officially Unveil All Three Logos To Fans For Next Season As Part Of Name Change
The Utah Hockey Club have officially unveiled all three logo options for the team next year that fans are set to vote on, as the team prepares for a complete change.
Fans now have a voice in naming Utah's new NHL team. Some hoped for a name such as Yeti, or Yetis, but trademark issues, including a dispute with Yeti cooler, have taken that name off the board.
Fans have three options: keep "Utah Hockey Club" or rebrand with Outlaws or Utah Mammoth.
Fans at recently played games against Columbus Blue Jackets and St. Louis Blues could vote at kiosks, providing an opinion regarding the future of the franchise.
According to Salt Lake Tribune, in addition, a glimpse at proposed looks, uniforms, and in-game experiences for the future of the franchise were shared with fans.
As part of the voting, three proposed logos for consideration have now been shared, offering a first glimpse at proposed visual representations for each name, as reported by NHL insider Frank Seravalli.
The proposed looks give a glimpse at Outlaws, Mammoth, or the current Utah Hockey Club branding, which is slowly becoming a reality.
A Salt Lake City fan took to social media with a proposed alternative, suggesting keeping "Outlaws" in store for a future potential name for a Major League Baseball name, with Salt Lake City oftentimes mentioned as an expansion location for an MLB team.
Salt Lake City is a city with a Triple-A affiliate for an MLB team, in the form of the Bees. The voting is now active, and it's in the hands of the fans: will a new name prevail, or will it stick with its current name?
