NHL forced to cancel major All Star Game event
PUBLICATION
Sam Hutch
February 4, 2023 (2:50 PM)
The All-star weekend has been underwhelming to this point and it doesn't appear to be getting any better. With this latest announcement from the National Hockey League, part of the festivities won't happen.
According to NHL public relations, they have announced due to severe weather conditions including high winds, the Truly Hard Seltzer NHL all-star beach festival has been cancelled today, take a look:
The National Hockey League today announced that due to severe weather conditions, including dangerous winds with gusts up to 40 m.p.h., the Truly Hard Seltzer #NHLAllStar Beach Festival is closed today
This makes sense, especially considering the high winds would have a great impact on the waves among other things.
When commenting on the weekend as a whole, commissionaire Gary Bettman had this to say
All-star weekend itself doesn't really generate net revenue. It's a very expensive endeavor. We don't do this to make money, we do this as a reason to be part of the NHL family. We bring in the players and we put on a show. It's all part of branding.
While it's admirable to put on an event like this so players can spend more time with their families and such, I disagree. With the state of the All-Star game as it stands, I think it hurts the NHL and their branding efforts as a whole.
Combine that with having to cancel events due to weather and you have a weekend that doesn't do a whole lot for the league or their fans.
|
5 hours ago | By Graham Montgomery Video Emerges of Drew Doughty Calling out PK Subban For Picking Team USA to Beat the Canadians in the Final |
|
7 hours ago | By Graham Montgomery Don Sweeney Hints that Brad Marchand's Days with the Boston Bruins May be Coming to an End |
|
12 hours ago | By Tom Banks Utah HC Place Former First Round Pick on Waivers |
|
12 hours ago | By Graham Montgomery Don Sweeney and the Bruins Wave the White Flag: GM Hints at Giving up on the Season |
|
14 hours ago | By Tom Banks Devastating News for the Boston Bruins, Top Defensemen Unlikely to Return this Season After Surgery |
|
14 hours ago | By Tom Banks Elliotte Friedman Reveals NHL Teams Pushing for Blockbuster Brother Reunion |
|
16 hours ago | By Tom Banks Major Change Coming to Future Four Nations Tournament? European Players Make a Big Request to Gary Bettman |
|
19 hours ago | By Tom Banks New Report from Insider Reveals there is Concern that Matthew Tkachuk's Season May be Over |
Previously on Bladeofsteel
